From AI-powered marketing tools to enhanced automation in local business strategy, the Elevate AI incubator program is fueling innovation in our region. The latest round of funding has been awarded to Local NEWS Network, recognizing their efforts to integrate AI solutions that empower small businesses with actionable marketing insights.
Small businesses in rural America often face challenges in building brand awareness, reaching target markets, and efficiently allocating marketing resources. Local NEWS Network aims to tackle this issue by developing an AI-driven tool that provides personalized, step-by-step marketing plans based on industry benchmarks and business-specific data.
“The funding I have received will be put to use by making sure that AI is being used as a tool to help with productivity, efficiency, and support. It is my goal to create a system that helps local, small businesses with their marketing efforts. This is a part of business that is often overlooked or ignored because it takes time, manpower, and money, all things that a small business may not have in abundance. Local news is essential for the strength, camaraderie, and overall engagement of communities across the country. I think it is our responsibility as Local NEWS Network, to help promote, support, and encourage local businesses and non-profits so they can continue to do the same for our community!” said Steven Sigillito, Client Success Manager.
We are excited to see how Local NEWS Network’s AI-driven approach to marketing strategy will support small businesses and strengthen our local economy. Through the Elevate AI program, the AI Institute will collaborate with Local NEWS Network to exchange insights and expand our community’s knowledge base. This commitment to mutual learning reflects our mission to serve the public good and ensure these projects create lasting, collective impact.